Madex helps non-technical founders launch successful products without writing a single line of code. Our platform LAILA combines AI-powered market research, consumer research and rapid prototyping to help you build and validate your MVP in minutes—at a fraction of traditional development costs.
Laila revolutionizes concept development with our triple-sourced insights, giving you a killer edge by enabling qualitative research at a quantitative scale with the freshest, real-time data.
This extensive data collection is validated and enriched by our proprietary network of in-person communities—Lailas' Circles™—providing qualitative feedback that adds the "why" to the "what" of the quantitative conclusions.
Real-time monitoring from all the major social media platforms for the most up-to date insights. We also leverage proprietary AI agents that draw conclusions from data sourced from a wide array of publicly available, reputable sources like Euromonitor, Statista, and Google Trends and others.
Laila’s AI orchestration engine calls on multiple public and proprietary LLMs and uses Natural Language Processing to bring structure and understanding that gives the data a voice.
Engage with Consumer Ambassadors, crafted from hours of interactions, insights, and observations shared by our community members.
Integrated conversations, interactions, insights, and observations from our community members with social and industry listening, along with advanced Gen AI and LLM, creates highly accurate representations of consumers.
Achieve up to 95% confidence interval with a reduced margin of error compared to traditional panels.
Gather detailed insights and comprehensive breakdowns segmented across diverse demographics and psychographics.
We’re here for the visionaries, the overachievers, and everyone who dreams of doing more for their business. Ready to outpace the competition? We’ve got you covered.
Use Laila to conduct comprehensive research, robust concept testing, gather real-time data, and deliver exceptional, data-backed strategies that drive results. Perfect for enhancing your services and demonstrating value to your clients quickly.
Laila is designed by product and brand managers, for product and brand managers. Perfect for those at enterprise companies who are data-driven and skilled in leveraging research to refine their products and campaigns.
Boost efficiency and gain a competitive edge with our user-friendly technology, designed for all experience levels. Perfect for those who rely on instinct and expertise to drive business success.
Choose Exploratory Research or Concept Testing.
Define your research goals.
Specify your consumer.
Let Laila create tailored research questions.
Get a comprehensive research report.
Zero in on exactly who you want to reach.
Uncover key insights with in-depth exploration.
Easily create, compare, and refine your ideas like a pro.
Let Laila handle the heavy lifting by generating smart questions and discussion guides for you.
Get detailed, actionable insights to help you make great decisions.
Zero in on exactly who you want to reach.
Uncover key insights with in-depth exploration.
Easily create, compare, and refine your ideas like a pro.
Let Laila handle the heavy lifting by generating smart questions and discussion guides for you.
Get detailed, actionable insights to help you make great decisions.
See how Laila has supercharged our partners' success. Check out what they say about us and discover the impact Laila can make on your business!
Global Marketing Director,
Personal Care at Unilever
“I have to sell my product concepts twice: Once to the consumer and again to the management. This product is my partner to help me sell internally.”
Brand Director,
Gillette at Procter & Gamble
"The stakes are very high. We spend hundreds of thousands on copy development and testing and if it fails we'd have to do it all over again. This will help us avoid that."
Regional Marketing Brand Manager, Fine Hygienic Holding
"It's invaluable for understanding and adapting strategies to meet specific country-wide consumer needs effectively."
Fashion Category Director,
Amazon
“This is like someone made consumer research as easy as booking an Uber.”
Chief Brand Officer
at Tomorrow London
“This would make a huge difference in helping us to know what to develop."
Femcare Category Director,
P&G
“We don't get to test all we want to test with consumers, now we do.”
Madex revolutionizes concept development with Laila, our advanced Research AI. We integrate insights and advanced models to create smarter, faster, more sustainable solutions, setting new industry standards.
